The only reason to do creative work is to ship it

And the only reason to ship it, is to cause a change to happen

Seth Godin

(If you’d rather just entertain yourself with the work, it’s more of an artful hobby than creative work)

If you’re shipping, you’re taking up time, you’re intersecting with other people. Why? To make a change happen. And that’s really hard for some people. Because they don’t want to be responsible.